The Pillsbury bake-off is a cooking contest first run by the Pillsbury company from 1949 to 1976 (at that time considered the longest regularly scheduled annual reaccuring television SPECIAL), and since 2013 as an annual contest. from 1978-2012, the contest was held biennially. Bob Barker was the host from 1970-1982 when it aired during an 11:00-11:30am episode of "The Price Is Right." Lenora H. Smith (Whole Wheat Raisin Bread), and Lois Ann Groves Caramel Swirl Ring) are the grand prize winners, each receiving individual checks for $25,000. In total, $81,000 were awarded in prize money.